Hogwart’s™️ will soon be in session with Lumos Maxima, our latest JuJuBe | Harry Potter™️ print! The overlapping blues and blacks in the starry midnight sky give an illusion of never-ending depth. Glowing outlined representations from each house decorate the heavens. Can you find the courageous lion, loyal badger, ambitious snake, and clever raven gleaming in light blue undertones? Discover each house relic shining brightly … the sword, cup, locket and diadem. Next, glimpse inside to find soft grey lining with house mascots encircled and interspersed amongst stars. A dazzling raised, silver logo plate with deep blue background coordinates perfectly. Enchanting satin silver zipper pulls depicting Hogwarts™️ Castle, as well as the Sorting Hat™️ will leave you spellbound. Elegant. Glowing. Mesmerizing. Lumos Maxima brightens and bewitches stargazers everywhere! Coming soon!
*Free coin purse with a $75 JJB spend while supplies last
Paci Pod
We all know how difficult it can be to find a pacifier at the bottom of your diaper bag, especially when your little one is upset, only to discover that it is covered in crumbs and dirt. Keep your baby’s pacifier clean and easily accessible with the Paci Pod. Elastic straps inside can hold two pacifiers so you’ll always have a backup in case one gets dirty or lost, and the inside of the pod is treated to prevent the growth of bacteria. Use the wristlet strap to carry the pod, or attach it to your diaper bag or stroller with the swivel clip.
3”W x 3”H x 1.75”D
Messenger Strap
Many of our bags are designed with attachment points for messenger bag straps, and this strap is all you need to carry your bag with comfort and ease. The strap includes a memory foam shoulder pad with a grip underneath to prevent the strap from sliding off your shoulder. Choose a pattern to match your bag, or go for a contrasting color for a more unique look. You could even buy several so that you can switch up the look of your bag any time you like.
2”W x 31-49” adjustable length
Changing Pad
No diaper bag is complete without a comfy changing pad for your little one. This changing pad is made from soft memory foam, providing comfort for your baby during changes, no matter where you are. The interior is treated to prevent bacteria, mold and mildew from growing, keeping your little one safe and healthy. The exterior is stain-resistant, so there's no need to worry if your makeshift changing surface isn't as clean as you'd like it to be. At the end of the day, simply wash the pad in the washing machine and air dry.
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Fabrics - Memory foam core; Agion-treated interior resists bacteria, mold and mildew; Teflon-treated exterior resists stains and repels moisture
12"W x 21"H x 0.25"D
Be Quick
The Be Quick is all you need to take care of your baby while running errands around town. Stash diapers and wipes in this convenient carrying case, and hang it from your stroller or wrist. For longer outings, use the Be Quick to keep your larger diaper bag neat and organized. After your baby has moved on from diapers, this sleek bag doubles as a wristlet, clutch purse or crossbody bag, perfect for casual occasions with your friends.
11” L x 8” W x 2”H
Be Cool
Keep your cool when you’re on the move with the revolutionary, evolutionary, Be Cool! This insulated, structured cooler doubles as a bottle bag to hold two bottles for baby, or as a lunch bag for older kids and adults. The outside features one slip pocket for stashing napkins, utensils, and other needs, as well as a wide-zippered opening for easy access. The best part? You can just toss the Be Cool in the washing machine when it needs a quick clean. Get a Be Cool or two for everyone in the family—this is truly the bag for every age & stage!
7”W x 3.5”D x 9”H
Be Dapper
With an external zippered pocket and outside handle for carrying ease, the Be Dapper is the perfect train case for the whole family!
10.5"L x 5"H x 3"D
Be Set
Get ready to take your organization skills to the next level. This set includes three mini bags that you can use to organize your diaper bag or as standalone bags. When you pack with Be Set, you’ll never have to dig around the bottom of your bag for small items again. The set comes with two detachable straps for use a wristlet or shoulder bag. You can also use them to hang the bags from your stroller.
Mini: 5.5”W x 3.5”H x 1”D; Medium: 9”W x 4.75”H x 1.75”D; Large: 9”W x 6.5”H x 2.5”D
Be Light
This compact tote bag is so light that you’ll almost forget you’re carrying it. When traveling, you can fold this bag up so small that it barely takes up any room in your luggage, giving you whole extra bag’s worth of packing space for souvenirs on your way home. For shorter jaunts around town, you’ll have plenty of space to pack everything you need to care for yourself and your little one. Multiple pockets make it easy to keep your stuff separate from baby’s. and zippered closures keep everything secure.
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Pockets – 1 zippered pocket in main compartment; Zippered closure on main compartment; 2 insulated bottle pockets
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Fabrics – Light-colored lining; silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – 2 tote straps with 10” drop; Reinforced fabric loops for attaching messenger strap (Sold separately) or other accessories (Sold separately)
12”W x 14”H x 3”D
SuperBe
This tote has SUPER powers! It’s SUPER cute! It’s SUPER light! It’s SUPER stuffable! Does it have X-Ray vision? Nope, but its zippered top will help you get through the X-Ray machine at the airport faster than a speeding bullet. This Super Be Plus diaper bag will help you be a SUPER parent!
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Pockets – 2 mesh pockets and one extra-long zippered pocket in main compartment; Zippered closure on main compartment; Large back pocket with snap closure; 3 exterior front pockets
18”W x 15”H x 4.5”D
Midi
Looking for a backpack so lightweight your kids could use it for school, yet so organized you’ll want it for all-day outings with baby? You need the all-purpose Midi Backpack. This structured backpack is the affordable, durable, super adorable mid-sized backpack in the JJB lineup. The Midi’s adjustable straps, five pocket stash-capacity, and two elasticized bottle pockets offer you a full day’s worth of packing (and comfortable carrying.) no matter what your busy day holds. With its attractive, versatile design, you just might find you need a Midi Backpack for every member of the family!
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Pockets – 1 front zipper pocket, 2 elasticized bottle pockets, 1 interior zippered pocket in main compartment, 3 interior elasticized pockets
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Fabrics – Light-colored lining; highly stain resistant material; interiors treated to resist bacteria, mold and mildew
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Straps – Lightweight adjustable webbing backpack straps
9.5”W x 4”D x 14”H
Be Packed
Pack up to take to the streets or the skies with the Be Packed. Small enough to fit into the overhead compartment, yet surprisingly roomy inside, this compact backpack is perfect for short jaunts. It’s also the ideal size for your little one to carry to school when you’re not using it yourself. Use the padded media pocket to stash your electronics, changing pad (sold separately), or diapers and wipes, and keep your phone handy in its very own quick-reach pocket.
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Features - Memory foam changing pad included; 1 zippered pocket and 1 elastic media pocket in main compartment; Zippered main compartment; Zippered front pocket; Outside mesh pocket; Quick-reach cell phone pocket
10.5”W x 16.5”H x 5”D
Hobobe
This classic hobo-style bag is sure to become a staple of your wardrobe, both while your baby is still in diapers and long after. There are plenty of pockets to keep your and baby’s stuff organized, and a zippered closure at the top keeps it all safely inside. When your little one has outgrown diapers, simply remove the included changing pad to get even more space for your own belongings.
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Pockets – Zippered closure on main compartment; Mommy pocket; 2 insulated bottle pockets
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Fabrics – Lightweight changing pad included; Light-colored lining; silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Adjustable webbing shoulder strap with memory foam shoulder pad and grip underneath, Adjustable from 35"-59"
13.5”W x 9.5”H x 5.5”D
Zealous Backpack
The Zealous Backpack is the bag that checks all the boxes. Your favorite JuJuBe backpack features? Check. A versatile size that looks great on both kids and adults? Check. What about an affordable price point? Check check check. The Zealous sports a classic backpack silhouette perfect for school, work, and heading out on the town. The large Mommy Pocket has an attached zippered front pocket for quick-grab items, and its main opening unzips wide to reveal two slip pockets, a springy key leash, and a hidden zipper pocket. The Zealous has two side bottle pockets to keep drinks in easy reach, and we even included a stowaway Tech Pocket in the top! Bring this lightweight Zealous Backpack anywhere - padded backpack straps and a machine-washable construction mean it is guaranteed to go the distance.
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Pockets – 4 mesh pocket and 1 slip pocket in main compartment; 2 insulated bottle pockets; Cell phone pocket; Mommy pocket
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Fabrics – Changing pad included; Light-colored lining; Padded back panel with breathable mesh; Silver ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Padded shoulder straps; Quick-grab top handle
13”W x 16”H x 5”D
Be Right Back
This sleek backpack is ideal for short trips around town and leaves your hands free as you go about your day. The back panel is constructed from padded, breathable mesh to keep you cool and comfortable all day long, and the memory foam changing pad in the back pocket provides added cushioning for your back. Numerous pockets throughout help you keep everything organized, whether you are stashing diapers or your own gear. This backpack can even accommodate tablets or small laptops so you can stay connected while on the go.
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Pockets – 1 mesh pocket and 1 zippered pocket in main compartment; 2 insulated bottle pockets; Quick-access top storage pocket; Cell phone pocket; Mommy pocket
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Fabrics – Memory foam changing pad included; Light-colored lining; Padded back panel with breathable mesh; Silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Ergonomically curved, padded shoulder straps; Quick-grab top handle
12”W x 16”H x 5”D
