This unique line offers elegant colors featuring a distinctive shabby chic look and crafted in anti-static, non-snag technology and supple, machine-washable polyester.
Versatile, gorgeous, and always in-style, the Chromatics collection proves that solids are anything but basic! This elegant line offers three modern colorways, all carefully crafted in supple, machine washable fabric. Choose between Olive with its satin champagne lining, or go for Blush or Tibetan Red—all featuring a tonal microfiber lining that perfectly coordinates with the outside print! All three colorways can be easily mixed-and-matched for your every outfit and mood, and all are trimmed in our new, freshly-updated rose gold hardware! Both practical and fashionable, you’ll want to collect every color in this captivating Chromatics line!
Golden Amber
Glowing sun. Ripening harvest. Golden leaves crunching underfoot. Nature’s masterpiece takes a bow with our new Chromatics colorway, Golden Amber. Reminiscent of deep yellow patches of shimmering autumn leaves, Golden Amber is this season’s go-to accent color! Lined in elegant champagne and accented with Rose Gold hardware, nothing can hold a candle to the golden glow of this new solid!
Teal Lagoon
Reminiscing about that perfect sunny day at the beach? Longing for an ocean view? Our refreshing Teal Lagoon colorway will keep your summer daydreams going all year long! The deep blue-green surface makes you want to dive into every bag, where you’ll find our crisp Champagne lining shining like the sun. This dreamy Chromatics solid is finished with Rose Gold hardware which adds sunset warmth against the cool exterior. Crystal clear and ultra-relaxing ... Teal Lagoon is sure to make a splash wherever it goes!
Paci Pod
We all know how difficult it can be to find a pacifier at the bottom of your diaper bag, especially when your little one is upset, only to discover that it is covered in crumbs and dirt. Keep your baby’s pacifier clean and easily accessible with the Paci Pod. Elastic straps inside can hold two pacifiers so you’ll always have a backup in case one gets dirty or lost, and the inside of the pod is treated to prevent the growth of bacteria. Use the wristlet strap to carry the pod, or attach it to your diaper bag or stroller with the swivel clip.
3”W x 3”H x 1.75”D
Be Quick
The Be Quick is all you need to take care of your baby while running errands around town. Stash diapers and wipes in this convenient carrying case, and hang it from your stroller or wrist. For longer outings, use the Be Quick to keep your larger diaper bag neat and organized. After your baby has moved on from diapers, this sleek bag doubles as a wristlet, clutch purse or crossbody bag, perfect for casual occasions with your friends.
11” L x 8” W x 2”H
Be Cool
Keep your cool when you’re on the move with the revolutionary, evolutionary, Be Cool! This insulated, structured cooler doubles as a bottle bag to hold two bottles for baby, or as a lunch bag for older kids and adults. The outside features one slip pocket for stashing napkins, utensils, and other needs, as well as a wide-zippered opening for easy access. The best part? You can just toss the Be Cool in the washing machine when it needs a quick clean. Get a Be Cool or two for everyone in the family—this is truly the bag for every age & stage!
7”W x 3.5”D x 9”H
Mini BRB
The Mini BRB is everything you love about our famous Be Right Back backpack—scaled down to adorable proportions. Give one to your Mini me for matching Mommy & Me adventures, or keep one for yourself as an impossibly-cute collectible! You will love the familiar triple-zipper exterior with its front zipper-and-snap combo pocket, top zipper pocket, and of course, the stuffable main compartment. Every detail is here… including the BRB’s breathable mesh backing and easy-peasy machine washability! Own your teeny piece of JuJuBe perfection with the exquisite Mini BRB!
5.5”W x 7”H x 3”D
Be Set
Get ready to take your organization skills to the next level. This set includes three mini bags that you can use to organize your diaper bag or as standalone bags. When you pack with Be Set, you’ll never have to dig around the bottom of your bag for small items again. The set comes with two detachable straps for use a wristlet or shoulder bag. You can also use them to hang the bags from your stroller.
Mini: 5.5”W x 3.5”H x 1”D; Medium: 9”W x 4.75”H x 1.75”D; Large: 9”W x 6.5”H x 2.5”D
Be Light
This compact tote bag is so light that you’ll almost forget you’re carrying it. When traveling, you can fold this bag up so small that it barely takes up any room in your luggage, giving you whole extra bag’s worth of packing space for souvenirs on your way home. For shorter jaunts around town, you’ll have plenty of space to pack everything you need to care for yourself and your little one. Multiple pockets make it easy to keep your stuff separate from baby’s. and zippered closures keep everything secure.
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Pockets – 1 zippered pocket in main compartment; Zippered closure on main compartment; 2 insulated bottle pockets
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Fabrics – Light-colored lining; silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – 2 tote straps with 10” drop; Reinforced fabric loops for attaching messenger strap (Sold separately) or other accessories (Sold separately)
12”W x 14”H x 3”D
SuperBe
This tote has SUPER powers! It’s SUPER cute! It’s SUPER light! It’s SUPER stuffable! Does it have X-Ray vision? Nope, but its zippered top will help you get through the X-Ray machine at the airport faster than a speeding bullet. This Super Be Plus diaper bag will help you be a SUPER parent!
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Pockets – 2 mesh pockets and one extra-long zippered pocket in main compartment; Zippered closure on main compartment; Large back pocket with snap closure; 3 exterior front pockets
18”W x 15”H x 4.5”D
Midi
Looking for a backpack so lightweight your kids could use it for school, yet so organized you’ll want it for all-day outings with baby? You need the all-purpose Midi Backpack. This structured backpack is the affordable, durable, super adorable mid-sized backpack in the JJB lineup. The Midi’s adjustable straps, five pocket stash-capacity, and two elasticized bottle pockets offer you a full day’s worth of packing (and comfortable carrying.) no matter what your busy day holds. With its attractive, versatile design, you just might find you need a Midi Backpack for every member of the family!
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Pockets – 1 front zipper pocket, 2 elasticized bottle pockets, 1 interior zippered pocket in main compartment, 3 interior elasticized pockets
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Fabrics – Light-colored lining; highly stain resistant material; interiors treated to resist bacteria, mold and mildew
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Straps – Lightweight adjustable webbing backpack straps
9.5”W x 4”D x 14”H
Hobobe
This classic hobo-style bag is sure to become a staple of your wardrobe, both while your baby is still in diapers and long after. There are plenty of pockets to keep your and baby’s stuff organized, and a zippered closure at the top keeps it all safely inside. When your little one has outgrown diapers, simply remove the included changing pad to get even more space for your own belongings.
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Pockets – Zippered closure on main compartment; Mommy pocket; 2 insulated bottle pockets
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Fabrics – Lightweight changing pad included; Light-colored lining; silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Adjustable webbing shoulder strap with memory foam shoulder pad and grip underneath, Adjustable from 35"-59"
13.5”W x 9.5”H x 5.5”D
Zealous Backpack
The Zealous Backpack is the bag that checks all the boxes. Your favorite JuJuBe backpack features? Check. A versatile size that looks great on both kids and adults? Check. What about an affordable price point? Check check check. The Zealous sports a classic backpack silhouette perfect for school, work, and heading out on the town. The large Mommy Pocket has an attached zippered front pocket for quick-grab items, and its main opening unzips wide to reveal two slip pockets, a springy key leash, and a hidden zipper pocket. The Zealous has two side bottle pockets to keep drinks in easy reach, and we even included a stowaway Tech Pocket in the top! Bring this lightweight Zealous Backpack anywhere - padded backpack straps and a machine-washable construction mean it is guaranteed to go the distance.
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Pockets – 4 mesh pocket and 1 slip pocket in main compartment; 2 insulated bottle pockets; Cell phone pocket; Mommy pocket
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Fabrics – Changing pad included; Light-colored lining; Padded back panel with breathable mesh; Silver ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Padded shoulder straps; Quick-grab top handle
13”W x 16”H x 5”D
Be Right Back
This sleek backpack is ideal for short trips around town and leaves your hands free as you go about your day. The back panel is constructed from padded, breathable mesh to keep you cool and comfortable all day long, and the memory foam changing pad in the back pocket provides added cushioning for your back. Numerous pockets throughout help you keep everything organized, whether you are stashing diapers or your own gear. This backpack can even accommodate tablets or small laptops so you can stay connected while on the go.
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Pockets – 1 mesh pocket and 1 zippered pocket in main compartment; 2 insulated bottle pockets; Quick-access top storage pocket; Cell phone pocket; Mommy pocket
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Fabrics – Memory foam changing pad included; Light-colored lining; Padded back panel with breathable mesh; Silver-ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Ergonomically curved, padded shoulder straps; Quick-grab top handle
12”W x 16”H x 5”D
BFF
This bag really will become your best friend, whether you use it as a diaper bag or an everyday bag. Detachable, adjustable straps let you carry the BFF as a backpack, messenger bag or tote bag to suit the needs of the day. Spacious and structured, this bag provides ample space for all your daily essentials, and seven interior pockets keep everything neat and organized. Insulated side pockets keep drinks and snacks at the perfect temperature for baby (or you!).
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Pockets – 4 gusseted pockets and 3 zippered pockets in main compartment; 2 insulated bottle pockets; Mommy pocket with key fob and microfiber glasses pocket; Quick-reach cell phone pocket
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Fabrics – Memory foam Changing pad included; Light-colored lining; Silver ion treated interior resists bacteria, mold and mildew; Highly stain resistant exterior, spills wipe right off
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Straps – Detachable, adjustable messenger/tote strap with removable memory foam shoulder pad; Detachable backpack straps
14”W x 12”H x 6.5”D
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Hardware – Metal Zipper; Metal hardware; Luggage feet
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Extras – Crumb drains; Machine washable; Lifetime warranty